On today’s episode of the PXPU Podcast, Howard Deneroff joins the show to discuss his 35-year run as a producer at Westwood One, which saw him rise to the top chair hiring the broadcasters for the Super Bowl, the Kentucky Derby, March Madness, the Olympics, the Stanley Cup Playoffs, Monday Night Football and much more.
Howard has started his own talent coaching company called Stand By Media, which you can check out on his website at standbymedia.net. To showcase what it is Deneroff can offer in the way of coaching, Play By Play University has partnered with him for several upcoming episodes of Tell the Truth Tuesday, and you can have the man who produced all of these major events critique your demo.
Simply email a 10 minute demo or shorter to playbyplayu@gmail.com and your submission will be considered for feature on an upcoming episode of Tell the Truth Tuesday with Howard Deneroff as the guest critic. You can submit any sport on any medium. Priority will be given to PXPU subscribers based on the tier at which they are subscribed. Any broadcaster of any experience level is encouraged to submit demos. Howard is capable of helping you take the next step regardless of your skill level.
On today’s episode:
02:30 - Howard discusses his early career path and inspiration from Marv Albert in New York
03:47 - Howard shares how he discovered his passion for producing rather than announcing while at Syracuse University
05:49 - Discusses getting his first job at CBS Radio (which became Westwood One) right after college in 1989
08:04 - Discussion of Howard's transition after his 35-year career at Westwood One ended and starting his new coaching venture
11:03 - Howard reflects on his love for broadcasting and rarely missing work over 35 years
13:49 - Introduction of Howard's new company Standby Media and its services for broadcasters
19:40 - Discussion of working holidays (Thanksgiving, Christmas) throughout his career
25:27 - Howard explains his approach to evaluating broadcasters and what he listens for
29:53 - Details about Howard's 26-point evaluation system for play-by-play broadcasters
34:03 - Story about evaluating an announcer who poorly handled working with an analyst
38:26 - Discussion of proper name pronunciation and its importance in broadcasting
44:06 - Advice on what to include in demo tapes and audition materials
52:09 - Howard explains how being a fan first helped develop his ear for good broadcasting
56:38 - Discussion of memorable broadcast calls and why announcers are essential
59:42 - Importance of enjoying the broadcast and showing genuine enthusiasm
1:03:30 - Announcement of partnership between Play-by-Play U and Standby Media for "Tell the Truth Tuesday" segments
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